When I first saw “Are About Me Pages Necessary?” as a mini-challenge idea for Bloggiesta, I immediately jumped on it! I love About Me pages, and I was determined to show others why they are so important. But despite my enthusiasm for a well-done About Me page, what I found still shocked and surprised me: my About Me page is my #1 most visited page (besides my homepage).
Think about that for a quick sec! Of all of the pages in my navigation bar, the one that most people make a point to visit (because you can’t get to my About Me page without purposefully clicking on that tab) is my About Me page. So while I always knew that I loved About Me pages, now I can say with confidence that I’m not alone!
What is an About Me Page?
Your About Me page is the place where you take centre stage! It explains who you are, what your blog is about, and how to contact you; it’s the page where you get a chance to give your readers a feel for who you are.
Another way of thinking about it is to consider your About Me page as your online resume. Whether you’re using your blog as a personal outlet, as a means to connect with other readers and publishers, or just as a “how do you do?”, your About Me page deserves a little effort!
A frequent offense we witness with bloggers is an outdated, useless, lame or ugly “about” page. When people visit websites, a shortcut for their getting to know you is to click on your “about” button, so this is your opportunity to capture them. Your about page needs to be catchy and capture the essence of who you or your company is, it should contain some sort of contact information and it should be like a handshake at a party with a quick introduction as to who you are and what you do.
3 Simple Questions
- Who am I?
- What can I do for you, the visitor?
- How can I be contacted?
Your About Me page comes down to these three little questions. Pretty straightforward, eh?
Who Am I?
For this section, something as simple as “Hi, my name is…” is honestly the 1) easiest and 2) most straightforward way to begin your About Me page. Construct this section as if you were introduced to someone new, and you had briefly tell them a bit about yourself as an ice breaker!
Keeping in mind our theme of introducing ourselves as an ice breaker, don’t overwhelm your readers with too much information. You wouldn’t want to bore them with an autobiographical tale of your life thus far, but you also wouldn’t bother telling them about the color of your toothbrush. Find a happy medium, somewhere in between!
Your About Me page should also speak to the purpose of your blog. So if you’ve got a book blog, you’d want to talk about what motivated you to start book blogging and you might briefly highlight any book blogging accomplishments you’ve achieved.
What Can I Do For You?
Why do you think someone would click on your About Me page? They want to relate to you! You’ve managed to stir their curiosities, and they’re interested in finding out if they share any more interests or traits with you.
If your blog is like mine, and was created to share the passion of reading with others, then your About Me page should speak to how you first fell in love with reading. Do you offer a service? Explain why you’re qualified. Do you provide tutorials? Speak to your expertise. Think about why someone might be visiting your About Me page and make sure to answer their questions about what your blog will provide them with.
How Can I Be Contacted?
Most of us have separate Contact Me pages, which is great! But to save your readers from having to visit too many pages, or having to click around too much, it’s a good idea to include your preferred method(s) of contact. Personally, I’ve just included the same social media icons you can find in my sidebar; I like to give my readers options!
Putting It All Together
Now that you know what encompasses the body of your About Me page, there’s only a few things left to consider.
I have run across countless About Me pages where I’ve scoured every inch of the page, only to come away without the blogger’s name! It doesn’t have to be your real name, but I should be able to walk away from your About Me page with a firm idea of who you are as a person, and I should be able to put a name behind that identity.
For the love of chocolate, please include a photo on your About Me page! I know some bloggers are wary of using a real photo of themselves, but there are a TON of creative ways to take a photo of yourself, where I can’t actually see what you look like! But using a photo like that tells me a lot more about you and your personality than a blank canvas does.
Stay True to Yourself
Use your own writing style, your voice, to get your point across. Are you naturally a little funny? Or a little nerdy? Use that to your advantage and let your geek flag fly! The more of your personality to you can bring to your About Me page, the more your readers will actually read and enjoy getting to know you and your blog better!
For your Bloggiesta Mini-Challenge, I challenge you to create an About Me page (if you don’t already have one) using the criteria I’ve listed above as a guide. And if you already have an About Me page, ask yourself this: when was the last time you updated it? When you created your blog? That’s what I thought! Re-vamp your current About Me page, using the criteria I’ve listed above as your guide.
To successfully complete this mini-challenge, your finalized About Me page will include the following:
- Answers to the three questions, including how to contact you.
- Your name (or the alias you choose to go by) will be evident from the first line!
- You will have a photo that is wholly you – whether it’s an actual photo of you, or an avatar you’re positive your readers will associate with your blog alone.
- You will have FUN creating/updating this page, coming up with something that is a true representative of you and your blog
Resources / Further Reading
How do I write an About Me page? from Blogging Basics 101
Are You Making These 7 Mistakes with Your About Me Page? from CopyBlogger
The Definitive Guide to About Me Pages from Web Design Ledger